It's Official! The New Name Is.....

It's official. Say goodbye to Marriott Rewards, Starwood Points and Ritz Carlton Rewards and say hello to Marriott Bonvoy. 

The launch is February 13th. Starting that date, you will see the branding across the platform. 

Marriott executives say they chose the name Bonvoy because it conveys the power of travel. 

“Marriott Bonvoy marks an evolution in travel because it represents more than a loyalty program,” said Stephanie Linnartz, Global Chief Commercial Officer, Marriott International. “Marriott Bonvoy is a travel program designed to bring to life our extraordinary portfolio of global brands in 129 countries and territories, while also providing endless inspiration for members to keep traveling and pursuing their passions.”

Linnartz continued, “Represented by a simple, bold and modern logo, Marriott Bonvoy is welcoming and optimistic. Our 120 million members have access to the world’s leading hotel portfolio at the best room rates and member benefits, as well our collection of Moments experiences that bring exploration and discovery of the world to the forefront.”

Since the merger already occurred, you will still login the same way to your account. 

The SPG app will be retired on February 13th so you will need to download the Marriott app which will be rebranded. 

And if you haven't combined your Marriott and SPG accounts already, you should do that now. 

Plus the new tier 8 category is coming in March so if you plan to book a luxury hotel, you may want to explore booking it now. 

Marriott will introduce two new Elite statuses, 

Marriott Bonvoy Titanium Elite for those who stay at least 75 nights and Marriott Bonvoy Ambassador Elite for those who stay at least 100 nights and spend $20,000 annually. 

For those of us who used Starwood to travel for almost FREE, we will just have to wait and see how this changes our points and miles plans. 

But with all change, there is always good and not so good so we will wait and see.